The Challenge > Koko & Palenki needed to gain a competitive market position digitally and also to connect their eCommerce legacy system to modern shopping carts with automatic uploading of current inventory along with images thereby reducing back orders.

The Response > Our web audits showed that the relaunch needed to be a rich, immersive experience that deepened a visitor’s bond with the brand and that took them through the shopping funnel at a quicker pace thereby increasing the look to shop rates..

The Outcome > Based on these insights, we developed a critical patch between the legacy system and a highly customized Magento eCommerce platform. The end result was intuitive, streamlined and automated increasing user satisfaction and reducing the man hours needed to update inventory.